S1 Ep7: The 3 Cs of Leadership – Adrian Goddard on Coaching, Culture & Creating Positive Change

"I've learnt that change is inevitable. You have to change because everything in life changes, nothing stays the same."

 

In this episode of Change Unfiltered, I speak with Adrian Goddard — an experienced global leader and business coach with a deep focus on strategic growth, people development, and creating inclusive cultures.

Adrian has worked across the UK, US, and Asia Pacific, and brings a broad perspective to leadership. His passion for coaching and community service is evident in how he supports individuals and organisations to grow through challenge and change.

 

In this conversation, we cover:

• Adrian’s 3 Cs of leadership: Coaching, Culture, and Communication

• What makes leadership feel human — and where it often falls short

• Adaptability, personal growth, and leading through uncertainty

• Embedding DEI in leadership without making it performative

 

* This episode was recorded early on in the podcast, when I was still exploring different angles on change and leadership.

Adrian’s approach is more structured than some of the more personal stories you’ll hear in later episodes but what grounds this conversation is his genuine commitment to enabling others to grow.

If you’re interested in leadership, communication or culture change, there’s plenty in here to reflect on.